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Public Relations

1-2-3 Public Relations Steps

1. Create a Press Release

Check the News Release Samples from Rotary International. Include digital pictures for the press releases you send after the events.

Check also the Public Relations Cheat Sheet provided by Past District Public Relations Chair Jack Berkman.

2. Send Press Releases

Send the Press Release to your local press. The lists below have been compiled by area. You may copy and paste the full list to your email software, or hand-pick the recipients. The PDF documents on the right have additional contact information including phone numbers and addresses.

Please let us know if you notice any updates
that we should make to the lists below.

San Diego

"Beach & Bay Press" <LJVN@sdnews.com>,
"Clairemont Mesa News" <auvaa@aol.com>,
"Hillcrest News" <info@hillcrestnewssd.com>,
"La Prensa San Diego" <laprensa@ix.netcom.com>,
"Mid-City Neighbor" <midcityneighbor@yahoo.com>,
"Peninsula Beacon" <LJVN@sdnews.com>,
"Point Loma Fifty Plus Lifestyles" <auaav@aol.com>,
"Presidio Sentinel" <presidio@aol.com>,
"San Diego Business Journal" <sdbj@sdbj.com>,
"San Diego Commerce" <san_diego@dailyjournal.com>,
"San Diego Daily Transcript" <editor@sddt.com>,
"San Diego Downtown News" <LJVN@sdnews.com>,
"San Diego Magazine" <lisa@sandiegomag.com>,
"San Diego Master Planner" <crotherham@kinteria.com>,
"San Diego Metropolitan" <mail@sandiegometro.com>,
"San Diego This Week" <sdthisweek@aol.com>,
"San Diego Union-Tribune" <currents@uniontrib.com>,
"San Diego Voice & Viewpoint" <sdvoice@pacbell.net>,
"Coronado Eagle & Journal" <info@eaglenewsca.com>,
"Coronado Lifestyle" <info@coronadolifestylemagazine.com>,
"Coronado Magazine" <info@eaglenewsca.com>

South Bay

"San Diego Business Journal" <sdbj@sdbj.com>,
"San Diego Daily Transcript" <editor@sddt.com>,
"San Diego Union-Tribune" <denise.zapata@uniontrib.com>,
"Star News" <advertising@thestarnews.com>

East County

"Alpine, El Cajon, Lakeside Gazette" <editor@lakeside.gazette.com>,
"East County News" <ecnews@eastcountychamber.org>,
"East County Californian" <editor@eccalifornian.com>,
"Julian Journal" <julianjournal@pacbell.net>,
"Mission Times Courier" <editor@newsetc.com>,
"Ramona Home Journal" <ramonahomejournal@pacbell.net>,
"Ramona Sentinel" <news@ramonasentinel.com>,
"San Diego County Herald" <deedean@sandiegocountyherald.com>,
"San Diego Monitor News" <wandaeditor@aol.com>,
"San Diego Union-Tribune" <currents@uniontrib.com>,
"San Diego Voice & Viewpoint" <sdvoice@pacbell.net>

North Coastal

"Carlsbad Business Journal" <cstumbo@carlsbad.org>,
"Carlsbad Sun" <thesunpapers@yahoo.com>,
"Carmel Valley News" <cvnews@sdranchcoastnews.com>,
"Coast News" <info@thecoastnews.com>,
"Del Mar Times" <editor@delmartimes.net>,
"Golden Triangle News" <LJVN@sdnews.com>,
"North County Times" <kdavey@nctimes.com>
"North San Diego County Magazine" <annie@northcountymag.com>,
"Oceanside Magazine" <oceansidemag@ci.oceanside.ca.us>,
"Ranch & Cove Magazine" <mail@ranchcove.com>,
"Rancho Santa Fe Review" <editor@sdranchocoastnews.com>,
"Readers & Writers" <editor@rwmag.com>,
"San Diego Daily Transcript" <editor@sddt.com>,
"San Diego Union-Tribune" <currents@uniontrib.com>

North Inland

"Corridor News" <editor@pomeradonews.com>,
"Good News etc." <comments@goodnewsetc.com>,
"Light Connection" <lightconnection@cox.net>,
"My Time" <mytimediscounts@hotmail.com>,
"Rancho Bernardo News Journal" <editor@pomeradonews.com>,
"Rancho Bernardo Sun" <rbsun@nctimes.net>,
"Rancho Magazine" <editor@pomeradonews.com>,
"San Diego Daily Transcript" <editor@sddt.com>,
"San Diego Union-Tribune" <currents@uniontrib.com>,
"Valley Roadrunner" <editor@valleycenter.com>,
"Village News" <vprod@tbf.com>,
"Vista Sun" <thesunpapers@yahoo.com>

Imperial Valley

"Imperial Valley Press" <ceditor@satcom.net>

3. Get your event on the Calendars

Pick the best date for your event, and get it listed early on the various calendars.

Rotary District Calendar: send email to Dale Bailey (rotary5340@k-online.com) with the following information:

- Event name
- Event date
- Event description, including location, time, price, and contact information.

The Reader Calendar: go to their online event submission form.

The Union Tribune Calendar (signonsandiego): go to their online event submission form.

To submit items to be published in the Public Relations Section of the website, please contact Sam Strong